Local SEO Services
E
Get Found Locally Online
Tailored Local SEO Strategies
My local SEO services will ensure your site targets your local audience and improve your visibility in local searches. Affordable, bespoke campaigns created for your online business.
Start getting more local customers online. Boost your online sales and target your local audience.
Every online business that is relies on a local audience should be carrying out Local SEO as part of their marketing strategy. Simply having a website isn’t enough. Never assume that Google knows who you are and where you are based. You need to tell them. And a Local SEO campaign does just this. Putting yourself in front of your local audience will help boost sales and put you ahead of your competitors.
Based in Hampshire, I can provide you with a Local SEO campaign tailored to targeting your audience. Local SEO is a specialist area of mine, with over 20 years experience. Contact me today and lets get you in front of your potential customers.
Start unlocking your sites local potential today!
Contact me today for a bespoke Local SEO strategy that will be tailored to your sites goals. I will help you improve your sites local online visibility, traffic and rankings with a tailored strategy that really works.
What is Local SEO?
The process of optimising a website’s content and pages to improve the sites overall local online presence and rankings within search engines with a view to gaining a local audience.
Local SEO (Search Engine Optimization) is the practice of optimizing your online presence to attract more business from relevant local searches. This involves optimizing your website, creating local listings, and managing online reviews to improve visibility in local search results, especially on platforms like Google Maps and local search engines.
Local SEO involves various techniques to enhance your visibility in local search results. Key strategies include optimizing your Google My Business listing, gathering customer reviews, using local keywords, and ensuring your website is mobile-friendly. Additionally, building citations from local directories can significantly boost your local ranking.
Examples Of Local SEO Factors
There are a number of key areas a Local SEO campaign should focus on:
Keyword Research
Research based on terms that could potentially generate traffic to your site that have local intent behind them. Discovering “near me” and location related terms your audience is using to try and find you.
On-Page SEO
On-page information is crucial to promoting your relevance to your local area. Location landing pages and main site pages should be optimised to reflect your location as well as the services/products your provide.
Your Google Profile
Ensuring your Google Business Profile is set up correctly is essential. Your profile feeds Google with all essential local information, which also feeds Google Maps.
NAP
Ensuring your company and location information is consistent on any listing your business appears is essential. Your business Name-Address-Phone number should be the same on all profiles and listing.
Local Citations
Gaining citations from business profiles and sites that have local intent behind them helps back up your relevance to the area you are looking to target and the services you offer.
Reviews
Google finds reviews just as important as potential customers. Working towards gaining positive reviews on the right platforms can become highly beneficial.
46%
of Google searches have local intent.
88%
of consumers use Google Maps with 12% using Apple Maps to locate local businesses.
4 in 5
consumers conduct searches with local intent.
50%
Businesses that have a complete Google Business Profile are 50% more likely to be considered by customers for potential purchases
Why Local SEO is VITAL for your online business
More local searches are happening than ever before, especially with the rise of mobile and voice searches. People often search for services, products, or businesses “near me” or with location-specific queries. Local SEO helps ensure your business appears in these relevant searches, putting you in front of potential customers when they are ready to act.
Local SEO drives more targeted, high-quality traffic to your website or physical store. Instead of attracting broad, general traffic, local SEO helps you reach people who are specifically looking for businesses in your area, increasing the likelihood that they will make a purchase or visit.
In summary, local SEO helps drive more targeted traffic, higher conversion rates, and ultimately more sales. It’s a cost-effective and strategic way to boost your business’s presence online, especially for businesses that rely on local customers.
Increased Visibility
More chances to appear in local search results, increasing your chances of attracting nearby customers.
Targeted Traffic
Local SEO ensures you attract customers who are geographically close to your business and more likely to make a purchase or visit.
Competitive Edge
Optimizing for local searches can help you outrank competitors who don’t focus on local SEO.
Andy Williams – Freelance SEO Consultant
Local SEO is a specialist area for me. I have worked with a wide range of clients both agency side and as a freelancer looking to improve their local online presence. Many were frustrated by not appearing for local related search queries. Working together, we created a custom Local SEO campaign that helped them target their audiences, improve sales, increase footfall to their locations and to dominate local results.
Local SEO is also a subject I have spoken about at a number of digital conferences as well as appearing on some online business channels (discussing the subject).
If you are looking to increase your local sales and boost your online presence, get in touch and find out how I can help.
Contact Me
Address
191a Anns Hill Road, Gosport, Hampshire, PO12 3RF
Send Us a Message
Get in touch and find out how I can help you with your Local SEO strategy today.